Friday, November 1, 2013

Premise, a business preemie

Reading Wired Magazine's treatment of Premise I was impressed by the company but it's clear to me that they're a preemie, a company that is running ahead of its moment. Having a few hundred workers in a couple of dozen cities snap pictures on store shelves to measure prices is a mere trickle of data compared to upcoming alternatives. Body camera systems processing every item/shelf tag in the store are going to end up being created. The engineering could probably be worked out today for an outrageous price, in five years, that price might end up being reasonable, a low enough price for somebody to get free groceries after they submit their data. We're on the cusp of a data acquisition revolution but we're not quite there yet. When we arrive, look for Premise to become vastly more useful.